"Any sufficiently advanced technology is indistinguishable from magic" -Arthur C. Clarke, "Profiles of The Future", 1961 (Clarke's third law)

Monday, July 26, 2010

AR is Mysterio...us?

As part of the ongoing Slurpee nation , 7 Eleven has new WWE branded cups, which, when bought, can be redeemed for points. If that's all there was to it, we wouldn't cover it here, right? Right. So, there's got to be an AR catch in there, somewhere.
 And there is: an augmented reality download, (tagless) , powered by Total Immersion's d'fusion . It works really good, tracking your face, via your webcam, and overlays a Rey Mysterio mask, keeping track of your head movements.
The download costs 5 "points" (which is equivalent to a single cup purchase)

I've tried it, and it works good, (an no, I'm not posting pics. Just trust me, it works well.)
It's fun, inexpensive, and a great expos'e on ar. Go try it!

Go, and see.

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