Discovery Channel has a new print ad game, powered by
Total Immersion's D'Fusion. This game is to help promote the season finale of
Deadliest Catch, a reality show chronicling several Alaskan crab fishing ships in their dangerous annual harvest.
Using just the tagless print ad (found in varied magazines), users navigate the "Big Catch" vessel through the waves, trying to catch 20 pots in 2 minutes. All user control is from rotating/tilting the print ad. .
Go, and
see.
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