Well, it certainly looks easy, huh? with no software download, Layar integration, and simple interface you can augment the actual spot where "Harry met Sally ", our "Our first Kiss", or "Joe X got dumped here" . Just imagine, the legions of Layar 'developers' could outnumber those on MySpace and Facebook..oh. wait a minute. Maybe that's a bit *too* accessible. Again, the need, in advance, for an "AR Filter"
"HOPPALA! Augmentation provides an easy way for non-technical creatives to start experimenting with augmented reality and Layar. Create your own augmented reality experiences with just some mouse clicks and publish your work at Layar, the world‘s largest augmented reality platform."
Define "non-technical creatives", plox. "I iz l33t enuf 4 Layar.". *shudder*
Full article at Wired.
Go, and see.
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